Yesterday I set up our space at the Texas State Fair which opens this Friday, September 25. We are a member of the TDA’s Go Texan program and through them are able to have our products sold in the Mercantile Store which is located in the Food & Fiber building of the Texas State Fair. I find it rather fascinating how this big empty building is transformed into a space teeming with events and activities and products for the duration of the fair.
The Go Texan Store is actually divided into two sections: The General Store where all of the food products are sold and the Mercantile where all of the non-food products are located. Also located in the Food & Fiber pavilion are various sponsors that have their own individual booths as well as a stage area where different events and entertainment takes place.
The State Fair is a big event for us as we are there sampling each weekend on Saturday and Sunday (except for Sat., Oct. 17th this year). I am going to be giving you a view of the fair from my perspective over the next few weeks. For starters here are some pictures I took yesterday during the setup process as well as a brief interview with Jerry, who is the main man behind the counter in the Mercantile. Hope you enjoy them.